top of page

Red Ribbon Week

The Red Ribbon Campaign® is the oldest and largest drug prevention program in the nation, reaching millions of young people.  In Fayette County, our mission for the Red Ribbon Campaign® is to present a unified and visible commitment towards a drug-free community.

What is Red Ribbon Week?

Enrique "Kiki" Camarena was a Drug Enforcement Administration Agent who was tortured and killed in Mexico in 1985.  In honor of  Kiki's memory and his battle against illegal drugs, friends and neighbors began to wear red badges of satin.  Parents then began to form coalitions using Camarena as their model while embracing his belief that one person can make a difference. These coalitions adopted the symbol of Camarena's memory, the Red Ribbon. Today, the Red Ribbon serves as a catalyst to mobilize communities to educate youth and encourage participation in drug prevention activities.

For Schools
For Schools

Let us help you send the message of Red Ribbon Week in a fun & effective way for your students in 2023! Here are resources to make your RRW rock!

Red Ribbon Week Resources

(click resource to download)

For Parents
For Parents

Talking with your youth about drugs is not easy, but it is important! Here are some resources for how to start that conversation and keep communication open.

Find help with difficult conversations through the topic-focused flyers linked below. The flyers share important ways to communicate with your youth through struggles they may have.

After School
Free with Ribbon.png
For Students
For Students

Resources for Youth

Being a youth in today's culture is a tough job! We have a great bank of resources to help you think about and address some of the challenges that you may come up against.

Coloring Pages

Coloring Page Brain_edited.png
bottom of page